Project Description: Put a focus on the Danish Example, how to reduce carbon and create green jobs, in the State of Michigan Learning Point: Collaboration with decision makers and influencers on several levels and with different interests can take your message further then if only communicating with the ones who agrees with you or those in the highest [...]

Project Description: Participants at the G8 summit in Japan in July 2008 seek to influence global media perceptions though a process of ‘framing.’ Learning Point: The press relations around the July 2008 summit show the value of framing as an approach to public diplomacy with strong indicators of the international press accepting their frames from skilled participants in [...]