Project Description: To spread American ideals through educational exchange with China and establish long-term foundations for the U.S.-Sino relationship. Learning Point: The necessity to engage foreign publics through education and exchange cannot be overstated. The long-term influence such endeavours have on bridging cultural divides and fostering open relations should be a primary objective of any public diplomacy campaign. Organisation: [...]

Project Description: Provide an opportunity for engagement between representatives of the culturally diverse populations in Sudan while teaching participants lifesaving skills to attempt to reduce the number of people drowned in the Nile. Learning Point: The engagement of individuals in previous projects to identify participants for Nile Swimmers provided efficient means to attract individuals to the programme. Nile Swimmers [...]

Project Description: EUNIC conference on multilingualism in Slovenia was designed to demonstrate commitment to the newly formed EUNIC cluster while engaging with the Education Ministry in considering the EU priority of Multilingualism. Learning Point: Mulitlateral working can produce events at limited cost to one individual participant, particularly useful if the goal is thematic, or regional rather than national [...]

Project Description: Through the media to encourage positive social change and raise awareness of Key social issues facing young people in the Middle East, particularly unemployment. Learning Point: There need not be a division between capacity building and cultural exchange projects as Media in Society demonstrates this can be achieved effectively through one project, as experience can be [...]

Project Description: To create and implement an effective HIV/AIDS education program in Latin America that would teach about HIV/AIDS prevention as health education rather than sex education. Learning Point: The Jerusalem AIDS Project facilitated the implementation of JAIP programs worldwide by evaluating the context in which its programming would be implemented. It adapted each AIDS Education Kit to reflect [...]

Project Description: Using the “Culture Exchange Year” as a channel to develop a further partnership between China and France Learning Point: The “China-France Culture Years” was a very good example of two-way culture exchange between the two historical countries with rich culture heritages that could reach and create impact on a large population in both countries. Organisation: Chinese [...]

Project Description: To provide medical care to the victims of the Kashmir earthquake and to promote Cuba by demonstrating altruism. Learning Point: Such projects seem, on the surface, to have little to do with foreign policy. Yet Cuba was able to gain a strategic ally simply by providing a much-needed service. Organisation: Cuba Full Case Study: Cuban Medical [...]

Project Description: Japanese government challenged collaborative cultural diplomacy with participant countries in 2005 World Exposition, Aichi, Japan. Learning Point: The case suggests the power of collaborative cultural diplomacy. Organisation: Japan Association for the 2005 World Exposition Japanese Government Full Case Study: 2005 World Exposition, Aichi, Japan

Project Description: Conference to examine the cultural consequences of migration and mobility Learning Point: Politically sensitive subjects can at times lend themselves to a multilateral rather than bilateral approach, particularly when engaging with issues which reach across a geographic region. Organisation: EUNIC European Economic and Social Committee (EESC) Europalia.Europa Full Case Study: Who is afraid of mobility

Project Description: Create a means to develop strong links between schools in Japan and the UK to support the exchange of ideas and approaches to education, through the Hampshire Neyagawa (Osaka) School Link project. Learning Point: The success originates from building on local success to model wider practise for the future. Rather than viewing exchanges as one off [...]